Museum Square

Presidents: Barry Gordon,
Richard Masur, William Daniels, Melissa Gilbert, Alan Rosenberg.

NationalExecutive Directors:
A. Robert Pisano
(NED/CEO 2001-2005)
Greg Hessinger (NED/CEO 2005)
Peter C. Frank, (Interim National Executive Director 2005-2006)
Doug Allen (NED 2007- )

Museum Square (which opened in 1948 as the Prudential Building)just down the street from the famous La Brea Tar Pits and the LosAngeles County Museum of Art. It rises nine stories, plus a penthouse,and the Guild occupies space on three different floors. First Guildheadquarters to be non-smoking. American Federation of Televisionand Radio Artists (AFTRA) and a branch of the Actors' Equity Associationhave offices here as well.

Important events – Northridge earthquake hits January 17,1994 – SAG Awards show debuts – President Barry Gordonresigns – Guild website debuts in December 1996 – SAG/AFTRAmerger vote fails – Runaway Production continues as a concern– Guild begins "Indie Outreach" program – digitalfilmmaking begins – Guild changes contract terminology fromtraditional term "extras" to "background actors"in June 1999 – incumbent SAG President Richard Masur defeatedby challenger William Daniels – six-month Commercials StrikeMay-October 2000 – CastSAG debuts on internet – September11 terrorist attacks - anthrax scare across USA – Robert Pisanobegins Guild re-structuring - SAG national election rerun for President,Recording Secretary and Treasurer – new Agency Franchise agreementvoted down by SAG membership –"Global Rule 1" goes into effect.